Category Archive:
Posted by paul novak on March 24, 2011 at 12:50 am
It’s gotten a bit dusty in here. In my defense, I’ve been embroiled in the always traumatic multi-state change of address. After 12 hours in a 26 foot moving truck, towing a pickup truck, with yet another truck and trailer following along, we have arrived in North Carolina. This move was necessitated by a gradual degradation of our nerves and sanity due to the pack them into every square inch mentality Florida has succumbed to. The past three days have been the first in years where I have not heard the non stop boom boom of look at me gangster wannabemobiles, the repeated screaming of ambulance sirens, and the overall 24-7 anxiety brought on by being packed into an area like rats in a sadistic lab experiment.
I’m currently working like nuts to get caught up with jobs, get projects set for launch and get this content development gig into high gear. Thanks to those folks who have continued to visit despite my poor attendance and I promise to share some of the amusing anecdotes and insights that come from being trapped for 12 hours in a moving truck with a psychotic cat;)
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Posted by paul novak on March 7, 2011 at 6:38 am
So it’s been over a year now since I began making my living exclusively from writing and I figured now would be as good a time as any to make some assessments. This is basically a summary of some of the most important facts I’ve learned the hard way.
I spent my first few months writing for Demand and a few other mills. Nothing new here, and it seems that a whole ton of would be freelancers start the same way. In that time, however, I did a great deal of research in order to better decide which route I wanted my freelancing to take. Writing for mills is not that route.
A couple things I determined
Writing for any of the content sites will make you very little money unless you invest massive amounts of time and energy in them. Even then, if you make enough to just get by, you will be investing so much time that the return will be incredibly lopsided against you. For the amount of time and effort needed, you would be much better served just developing your own site and product and promoting that instead for much larger returns. Yes, it’s THAT bad. Why work to drive thousands of visitors to your articles and get paid pennies, when that same traffic could make you hundreds per article on your own site?
None of these places are good for your portfolio. If you are hoping to grab some serious work, these places will have little beneficial effect on a potential client’s perception of you and can very possibly have a detrimental effect. Think of it as someone working for Burger King then applying for a job at the Four Seasons. Chances are, the management is not going to be impressed.
These places are good as a supplemental or extra source of income when you feel like producing content for them. I try not to tell folks not to write for them and I certainly do not attack anyone who does since I still do from time to time and understand all too well why folks do. Until you get some clients under your belt and some steady gigs, any money is welcome money. If you need to make an extra $300 one month, then Demand Studios can be useful. If you are going to rely on them for regular income, prepare to work 10 hours a day and make $400 a week if you’re lucky.
What I did though was shift my focus away from expecting ANY real returns or future from writing for mills and instead concentrated on constantly pitching potential clients, bidding on jobsites and only on postings that may have real potential (no posting on the $5.00 dollar an article jobs) and focusing on finding work through the traditional means. I set a real rate for myself and will not allow myself to be insulted by those who are only willing to pay $5.00 for 500 words. They are not serious; I am, so why work for them?
Within 4 months of changing focus and approaching freelancing this way, I landed some very good clients and have been swamped with work ever since that pays 3 times what I made at a regular job. Sure things were pretty lean and still are to a point, but had I kept plugging away at content mills, I’d be nowhere nearer my goal of a sustainable career and a better life.
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Writing for Content Mills might hurt you
Most of the mass produced content sites are viewed with a jaundiced eye. They are viewed as content mills where quality is sub-par and the writers willing to accept poor rates. This makes it possible that a potential client will see them listed on your portfolio and assume you are willing to produce, or only capable of, sub-standard work and since you are willing to write for those sites and accept $15 for an article, why should THEY pay you $100?
There’s no certainty to this happening, but I’ve seen it. I’ve learned, it is a matter of making those companies work for YOU, not the other way around and just plain outright using them like a tool while giving them as little benefit as possible in return. I write for them once in awhile and they get EXACTLY what they require and nothing more. If they want heavy research, creativity, and most importantly, heavy promotion to send traffic to a piece, then they should pay for it.
I think of it this way. If I write 500 words, work 5 hours to promote and send 5,000 hits to it, and they get even ten advertiser or affiliate sales totaling a few hundred bucks and pay me $5.00, who is really benefitting?
Recent Google algorithm changes were intended to target poor content and the content mills that were producing it to stop them from loading search results with spammy and poorly constructed content that had little value. Top among those hit by this change were Suite, E-Zine, AC and Examiner. This is something that should make anyone considering writing for a content farm stop and rethink their plans.
The bottom line on 6 months of Content Mills
How you market yourself and the value you place on your work is entirely up to you. If you find value in the long hours and weak returns that writing for these places holds, then it suits your individual needs and no one else needs to worry about it.
I believe, however, that those serious about freelancing are better served putting that kind of effort into locating work that pays real rates, building a portfolio of reputable work with no association to sites of questionable value and placing a higher value on themselves. Believe it or not, some of the best writers in the world found good work and built portfolios without writing for content mills.
As I have said earlier, I too wrote and still sometimes write for those sites. I will not, however, allow myself to fall into the trap of believing they hold any value beyond the poor compensation they offer. I only hope what I learn and share will encourage others to place a higher value on themselves and their work than those sites do.
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Posted by paul novak on February 17, 2011 at 3:43 am
I don’t know what your spiritual views may be. I can be pretty assured you have some though since just about everyone does. From the early Aztecs and their somewhat unfriendly tendency to pull the beating heart from faithful schleps whose only mistake was to stay in town on holy day, to the positively benign by comparison Shi’ite Islamic fundamentalists willingness to beat themselves into a bloody mess during the Tiq Zani ritual, there’s a plenty wide range of beliefs out there to choose from. Kinda makes our own fire and brimstone Christian services here in the south seem downright social now that I think about it. I’m somewhat exempt from any of it though by virtue of my own unwillingness to concede any kind of belief until I have some authentication, which pretty well puts me on the spiritual group W bench with father rapers for the equivalent of littering. I do, however, sometimes imagine what spiritual beliefs I would subscribe to though if I were to make a choice.
Perhaps the most attractive to me is reincarnation. For some reason, the idea that we are doomed to repeat past life mistakes over and over until we get the point and thus further perfect our soul for its eventual meeting with its creator holds a certain degree of appeal. Sure, if I were to REALLY find myself reincarnated after my demise I would promptly kill myself since there is no way in hell I’m going through all of this again, yet there still remains a certain amount of attractiveness to the idea. With a little more thinking on the matter, I’m on a roll here with the thinking stuff, I imagine this appeal is due to the possibilities reincarnation holds for practicing denial and shifting blame; two things I’ve already admitted to occasionally finding quite useful. Especially when combined with Rum. You don’t end up on the group W bench for nothing you know.
For instance…
You would think that a guy who enjoys words enough to work with them for a living would be pretty well organized. You’d imagine him sitting at a stately oak desk with a row of prestigious books neatly arranged on the corner. There’d be a well stocked pencil holder full of sharpened pencils and shiny pens that actually work placed strategically next to the work area. You’d probably picture neatly arranged files, tabbed and labeled for easy reference arrayed in alphabetical order in his file cabinet and within easy reach. He’d have an uncluttered desktop and a neat little wastebin off to the side with precisely three crumpled pieces of paper lying in the bottom because by golly, this guy is serious enough to keep mistakes to a minimum.
Well, in my past life I was obviously a dyslexic compulsive hoarder because the inability to achieve anything resembling neatness and organization is the biggest reason for my currently higgledy piggledy state of existence. Apparently there was something I forgot when I embarked on this writing career of mine, in particular, that I am a disorganized slob. As pretty as the above picture is, the reality is cold and stark, a veritable wasteland in fact where organization and neatness go to die. Prestigious books? Well, if you count dog eared copies of Bloom County and Dean Koontz novels as literary greats then I guess it’s possible. I have all the classics; Huckleberry Finn, Gulliver’s Travels, War and Peace, Of Mice and Men and more do in fact reside in the same household as me. However, my spouse has wisely arranged them on ledges around the house, unmolested and safely out of my reach. My pencil holder is well stocked indeed although out of the fifty assorted pens and pencils there are approximately two pens that work, one of which contains lime green ink and none of the pencils has a point. I don’t even know where the pencil sharpener is although I do remember seeing it once. A moot point at best since there isn’t a doctor alive who can match me for mangled handwriting.
I’m a great one for taking notes and keeping hold of important information. At first glance this would seem a good and promising glimmer of hope. Problem is, the contents of my file cabinet look more like something you’d find in a third grade teacher’s confiscated items drawer than anything else. There aren’t any files in there but if the in-laws are going to visit and I need to find a Whoopee cushion, I know exactly where to look. My actual notes and papers are spread all over in heaps as if a confetti stuffed piñata exploded over my desk. There are bills and notices, hastily scrawled bits of inspiration on half shredded paper napkins that I’ve long forgotten the inspiration behind, passwords and logins that I have no idea what they unlock, client notes and instructions that I somehow manage to remember even though coffee stains make them look more like Rorschach cards than anything and a whole host of miscellaneous detritus and random objects. Wastebasket? Not a one in sight. Since I’m not sure what half this stuff is, I throw nothing out until I am absolutely and positively certain I won’t need it again, which is about twice a year. Of course, three days after throwing the stuff out is when I end up needing it.
Lest you think this is a simple matter of bucking up and taking charge of things, consider that this has been my case since I first managed to get hold of a marker and the family photo album at the age of three. School was a nightmare and while the rest of the class had to turn in their notebooks for grading every semester, my teachers took one look at my lumpy book-bag and the trail of loose papers following me from class to class and decided to just take my word for it as long as my test scores stayed high. I still have vague memories of my English teacher praising my above average CAT’s while holding my notebook between thumb and forefinger as if it were radioactive.
It’s not that I haven’t tried. There have been periods where I’ve managed to maintain the appearance of tidy efficiency for weeks at a time. I’ve learned though that these attempts are in fact serious mistakes. Apparently, whatever forces are at work during the actual reincarnation process remain active during your lifetime in order to insure that should you catch on to what’s up, you still get your lumps. In this case, these brief periods of neatness only serve to cause an eventual explosion of disorganizational chaos. Things will roll along swimmingly and I’ll present to the world the happy and self congratulatory face of one who has their inner slob demons licked, then one day I’ll open the door to my room and it will appear as if a pack of rabid squirrels were fighting over a ten pound acorn on my desk. Far worse than the gentle and slow buildup I’m accustomed to, this will be a torrent of disorganization bursting forth like water from a dam. Everything in its path is obliterated and only time can allow things to once again resume their normal state of serene disarray. In these cases I usually just drag out the hefty lawn bags, scoop everything in, and resign myself to more of the status quo.
I’m told there are those whose offices are clean and tidy examples of happy efficiency. It might be true because I’ve seen things resembling this in corporate buildings. I’m a bit suspicious though because the mere fact that they pay someone to come in and do the cleaning smacks of conspiracy. I mean really, who pays someone to clean up their office? Messy people, that’s who. And I resent the picture of efficient neatness they foist on the rest of the world as if they never left a piece of paper out of place or a pencil unsharpened.
At any rate, let’s get back to spirituality.
If one day we should meet in another life? Kill me.
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Posted by paul novak on January 13, 2011 at 5:21 am
Something to fill the empty space while I’m gone. I’ll be boooock!
Silk Flowers May Affect Testosterone Levels in Middle Aged Men.
Ten years ago I would never have thought I’d be writing about silk flowers. It’s amazing what a decade can do to change a person’s focus in life. Well, a decade and a spouse who’s begun her first business creating and selling them to be more accurate. I don’t want anybody thinking I gravitated towards working with silk flowers deliberately or as a natural trend in my life as I grew older. Really, I didn’t.
But it’s not just writing about them that I do. Oh no. You see, in order to be able to write about silk flowers with authority, it’s a good idea to know something about them first. And that usually means doing a bit of research and perhaps talking to a few people knowledgeable about such things. And in my case doing things that would normally be anathema to the average red blooded American male of stereotypical dimensions such as myself.
Yeah, I’m talking about things like shopping at craft stores, discussing color schemes with sales representatives, and sitting for hours trying to figure out how in the heck you’re supposed to know whether the Gerbera daisies are okay to use with the Eucalyptus sprig in the grey ceramic vase with winter colors on it.
Give me a pair of vise grips, a blow torch and some bailing wire and I’ll make anything you want in an hour. Give me some silk flowers and vases though and I’ll be gone and on an extended coffee break within minutes. I don’t know, but maybe it’s a chromosome thing or genetic. There aren’t any studies yet. Probably because all the male scientists are too busy finding out how to create a light beer that might actually have alcohol in it.
I used to enjoy going to the hardware store, but now I find myself in and out of there in minutes. It’s just not the same trying to explain the proper shade of silk flower tape as it is discussing the merits of carbide tipped skill saw blades. I’m not even going near the bar anymore. I didn’t like the look my buddy gave me when I started talking about the sweet heavy glass bases I found for our Amaryllis selections.
But here I am writing about silk flowers a few times a week because like any good spouse, I want my other half to be happy and do well in whatever she does. If I’m lucky she reads that line and pities me enough to let me out of going to Pottery World next week although that’s doubtful. That doesn’t really bother me nearly as much as the fact that I can’t go to the department store anymore without finding myself comparing our silk flower arrangements to the ones on the shelves and noticing that they didn’t use nearly as nice a stem as we have though. I’ve almost found myself commenting on them to the nice little old ladies browsing next to me on occasion. I’ll have to watch that.
It is in the end, all my fault really. One of the things that attracted me to her years ago was her style and talent. She has a way of just throwing things together that makes a man such as myself willing to write bad checks. Or was it how she walked? I can’t remember anymore. I remember that I had noticed it within minutes of meeting her, whatever it was. Of course, it could just be that chromosome again, but again, apparently all the male scientists are too busy researching beer and chasing women to figure it out.
Whatever the case I noticed her. It didn’t take long to notice how skilled she was in so many things. I watched her on several occasions with almost no advance notice put together some killer silk flower arrangements for various friends and family. And Holidays? Christmas, Easter, Thanksgiving, all these and more are an excuse for her to let loose and turn our home into a showcase of color and style. It’s like walking into a photo shoot for Better Homes and Gardens or something.
So being the brilliant guy that I am, I suggested that with all that talent and experience, why not do it for a living? Of course, like the stereotypical male, I couldn’t let it go at that no. In short order I had agreed to handle all the promotional and sales related work as well. And heck, since I would be helping with that, I’d help with actually getting supplies, putting things together and everything else.
It’s times like that when a guy is letting his errant chromosome and love for a woman get him into trouble, that a small part in his brain tries to make itself known by weakly muttering a few pieces of common sense in the back of his mind. I think it’s the part that helps with self preservation, but being a guy, I guess I ignore it a lot. It whispers things like “Don’t you think that’s too much charcoal fluid?”, or “It might be best if you unplugged that before taking it apart.” It’s only later that I even realize it was there trying to get my attention. Usually while the bandages are being applied and I’m filling out an insurance form. At any rate, I can at least be thankful that I haven’t suffered any permanent damage as of yet. The burns from the hot glue have healed nicely. You can barely see the scar anymore.
I guess it’s all worth it really. Guys are built to survive doing stupid things so I’ll probably live a bit longer. Heck, another ten years and I might even be skilled enough to put together a silk flower arrangement she won’t want to burn the second I turn my back.
What counts is that my spouse is doing really well and her store is growing strongly. Alicia’s, which is what we have named her business, climbs the rankings and she makes sales and new friends as she networks and promotes herself. I continue to learn and write about our newfound career while finding innovative ways to draw blood with pliers and in a few years who knows. I could very well still have enough testosterone and fingers left to do some fishing when we’re rich and sitting atop our silk flower empire.
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